Just Juice Shortfills
Just Juice Shortfills put the brand's whole flavour library on one shelf: 100ml bottles at a 70/30 VG/PG mix, left with room for your own nicotine shot. It's built for adults already vaping who want a bigger, cloudier juice to run through a sub-ohm or refillable kit rather than a tight, pod-style hit. With forty flavours split across fruit, ice, drinks, sweets and tobacco, the only real job here is picking the one that suits tonight.
40 products
Where to start with Just Juice Shortfills
Forty bottles sit on this shelf and they're all built the same way, so the decision in front of you is flavour, not product. Every one is Just Juice at a 70/30 VG/PG ratio, bottled at 100ml with space left for a nic shot, so the label is really the only thing that changes from bottle to bottle. The job is to find the family that matches how you want your evening to taste, then let the strength take care of itself.
Group the range in your head and it gets easy fast:
- Fruit: Strawberry & Curuba, Guanabana & Lime On Ice, Banana & Mango, Pineapple, Papaya & Coconut, Cherimoya, Grapefruit & Berries
- Ice and mint: Ice Grape & Melon, Ice Citron & Coconut, Ice Blackcurrant & Lime, plus the standalone Mint line in Red, Green, Blue and Black
- Drinks: Brutal Drinks Frozen Mojito, Mango Lassi, Pina Colada and Brutal Bull, alongside the simpler Iconic Lemonade
- Sweets and sour: Brutal Raspberry Sour, Brutal Rhubarb & Custard, Brutal Sour Strawberry Bubblegum
- Tobacco: the Tobacco Club trio of Vanilla Toffee, Sweet Cubano and Nutty Caramel
What we tend to see is people arriving through the fruit and ice bottles, then drifting sideways into the Brutal Drinks or Tobacco Club lines once they know what they don't want anymore. Nothing wrong with staying in fruit either. All forty bottles run the same VG-heavy mix, so they suit kits built for bigger clouds and a softer throat hit: sub-ohm setups and refillable pod kits rather than tight-draw pods.
Which one is for you
With one product and forty labels, picking well means working through flavour, then strength, then checking it against your gear.
Sorting the forty by flavour family
If you already know you like fruit, start narrow: Mango & Passion Fruit or Watermelon & Cherry for something straightforward, Cherimoya, Grapefruit & Berries or Lulo & Citrus if you want the more exotic end of the shelf. Want cold rather than sweet? Go for Ice Pure Mint or one of the four standalone Mint bottles for a plain menthol hit with nothing fruity in the way. If a fizzy drink sounds better than a fruit bowl, Brutal Drinks Frozen Mojito or Blackcurrant Crush do that job properly. For something calmer and non-fruit entirely, the Tobacco Club bottles are built for exactly that.
Getting your strength right
Every bottle here leaves headroom for your own nicotine shot rather than arriving pre-mixed, which is the whole point of a shortfill: you set the final strength, up to the UK's 20mg/ml ceiling. If you're moving off a stronger nic salt, a shot that lands you around the middle of that range keeps the throat hit familiar without overdoing it on a bigger-draw device. Lower shots make more sense once you're already vaping comfortably and just chasing flavour and vapour.
The VG mix and what it means for your kit
A 70/30 VG/PG bottle is thicker than the freebase juices built for small pod kits, so it wants a device designed to move more air and more liquid: think sub-ohm tanks or the better refillable pod kits rather than a tight, low-power pod. If your kit is one of the smaller MTL-style pods, browse nic salts instead, they're built for that draw. Otherwise, pick your flavour, add a shot, and you're set.
Related categories
Just Juice Shortfills FAQs
Do Just Juice Shortfills already contain nicotine?
No. Shortfills are sold with room left in the bottle specifically so you can add your own nic shot afterwards. That's what lets a 100ml bottle exist at all under UK rules, since nicotine-containing e-liquid is capped at 10ml. Add a shot, shake it, and you're ready to vape.
What's the VG/PG ratio across this range?
Every bottle in the Just Juice Shortfill range runs a 70/30 VG/PG mix. That's a thicker, cloudier liquid built for bigger-draw devices like sub-ohm tanks and refillable pod kits, rather than the thinner mixes used in small MTL pods.
What size are the bottles?
100ml, across the whole range. That's deliberately short-filled so there's space for a nic shot before you start vaping, which is standard for any e-liquid sold this way in the UK.
Which kit suits this juice best?
Anything built for bigger vapour: sub-ohm kits or a decent refillable pod kit. If your device is a small, tight-draw pod, this VG-heavy mix won't feed it properly, so look at nic salts instead.
Are people usually calling this vape juice, e-liquid or something else?
All the same thing. Shoppers search vape juice, e-liquid and e cigarette liquid interchangeably, and every Just Juice Shortfill on this shelf fits that description: a 70/30 VG/PG mix in a 100ml bottle, ready for a nic shot.
Is every flavour on this shelf basically the same juice?
Yes, in terms of build: same 70/30 VG/PG, same 100ml bottle, same shortfill format. The only thing that changes across all forty is the flavour itself, so pick by taste and the rest looks after itself.
18+ For adults only. Nicotine is an addictive substance. We check age at checkout.